420 with CNW — Marijuana Firms Partner with Media Outlets to Boost Visibility
Two marijuana brands based in Colorado have come together to launch a limited-edition series of infused pre-rolls in partnership with a long-standing independent media house. The collaboration involves Meraki Brands (a cannabis cultivator), the solventless concentrate producer Mighty Melts, and Denver’s alternative weekly newspaper, Westword. The companies are set to unveil the Westword-branded pre-roll bundles during a launch event on August 7th at Denver’s Tetra Lounge, a cannabisfriendly venue. Westword has long been one of the few media platforms comfortable running cannabis ads. It was Thomas Mitchell, Westword’s news editor, who reached out to Meraki and Mighty Melts with the…

















