420 with CNW — How Cannabis Firms Can Leverage the Ongoing MJBizCon
Marijuana industry leaders have countless opportunities to form connections and secure business deals at this year’s MJBizCon. MJBizCon 2024 kicked off on Tuesday at the Las Vegas Convention Center, starting with preshow sessions and running through Friday. To make the most of the world’s largest marijuana business event, it’s essential to arrive with a strategy but also stay adaptable for unforeseen opportunities, according to seasoned attendees who’ve successfully navigated the event. According to Azuca CEO Kim Sanchez Rael, flexible scheduling is vital since some of the best opportunities come from unexpected encounters. For instance, an impromptu conversation during a preshow…