420 with CNW – Study Finds Legalized Recreational Cannabis a Danger to Alcohol, Not Tobacco
The recent wave of adult-use marijuana legalization across the U.S. has the potential of generating $22 billion in annual sales, but not everyone is thrilled about this development. New research that will soon be published in the Marketing Science journal shows that the alcohol industry is likely to take a hit once marijuana is legalized. The research was done by Pengyuan, an assistant professor at the Terry College of Business (University of Georgia). He worked with Guiyang Xiong from Syracuse University. The duo analyzed online search data taken from one of the leading web portals based in the U.S. In…

















