Plus Products Inc. (CSE: PLUS) (OTCQX: PLPRF), a leading cannabis branded products company in the U.S., this morning announced the addition of Dr. Ari Mackler as its chief scientific officer. Per the update, Dr. Mackler brings 20 years of medical affairs, communications, and research experience in pharmaceutical, healthcare, and consumer goods industries. The position at PLUS will allow Dr. Mackler to pursue research relationships and clinical trials with private partners and academic institutions in an effort to expand consumer understanding of cannabis and the benefits it may provide. “Dr. Mackler has a long history of helping consumer product companies share a clear and scientifically backed narrative around product benefits,” Plus Products Co-Founder and CEO Jake Heimark said in the news release. “Cannabis is a performance category, and the most successful brands will be those that understand and are able to clearly communicate why their products work. There are few researchers of Dr. Mackler’s caliber in the cannabis industry today, and we believe he will play an invaluable role not only for PLUS, but as a though leader within the industry.”
To view the full press release, visit http://cnw.fm/W38ro
PLUS Products is a hemp and cannabis food company focused on using nature to bring balance to consumers’ lives. PLUS’s mission is to make cannabis safe and approachable – that begins with high-quality products that deliver consistent consumer experiences. PLUS is headquartered in San Mateo, CA with 80 employees. For more information, visit the company’s website at www.PlusProducts.com.
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