420 with CNW — Marijuana Drinks Proliferate as Businesses Hope to Tap Growing Segment
Cannabis is an extremely versatile product. Cannabinoids, the chemical compounds in cannabis that are responsible for its effects, can be extracted from the plant and infused into a range of products. Aside from the usual cannabis flower, people can consume cannabis in a wide variety of ways, including edibles and concentrates, with each method of application altering the experience in different ways. In recent years, cannabis-infused beverages have emerged as a major competitor to top-selling cannabis products such as flowers and concentrates. With studies showing that younger people are drinking less than older generations, many companies are marketing cannabis drinks…