While walking through Burton upon Trent, Steve noticed unusual stickers on lampposts and bins with a shiny green marijuana leaf, a QR code, and the phrase “get your delivery.” Curious, he scanned the code with his phone and was taken to a polished website selling cannabis in various forms—vapes, oils, gummies, buds, and even pre-rolled joints.
Steve had recently moved to the area and was dealing with severe pain from a back injury. He wanted an alternative to prescription opioids but didn’t feel safe buying drugs on the street. The site he found operated like a legitimate online store. It offered next-day delivery, had a variety of products, and included positive reviews on platforms like Trustpilot and Google.
He remembers being nervous the first time he ordered. “The package smelled strong,” he said. “It was shaped to fit through the letterbox, so the postman just dropped it in without a knock.”
Stickers just like the ones Steve saw have appeared in cities and towns across the UK—places like Birmingham, London, Glasgow, Shrewsbury, and even near police stations and schools. An investigation by Sky News discovered at least three different sticker styles, each linking to separate but related websites. All of them had professional branding, and their backend code revealed a rotating list of bank accounts and business names used during purchases.
The businesses are tied to a group of Lithuanian nationals, many of whom are linked to addresses in East London. One of these addresses is connected to a convicted criminal from Lithuania. Mail tracking data suggests the shipments are processed through a local Romford mail center. Moreover, a TRM Labs digital wallet analysis found that one of the websites had taken in over $100,000 by mid-March, which likely understates the total, as many buyers use traditional bank transfers.
When investigators visited a woman who owns two of the homes tied to the operation, she claimed to know nothing about it and said the people involved had since left the country.
Tony Saggers, formerly with the National Crime Agency, says this kind of operation shows how drug sales have moved from the dark web to regular websites, making access easier for everyday users. The volume of products being sold also points to large-scale cannabis production, likely within the UK.
Ben, a student at the University of York, scanned a sticker out of curiosity. He’d never used drugs before but said the sleek website made it feel like a real online store. He received a £10 ($13.57) joint in clean packaging but didn’t like the experience and chose not to repeat it.
Dr. Simon Erridge, from Curaleaf Clinic—a legal medical cannabis provider—warns people like Ben and Steve are gambling with their health. His clinic’s research found that 90% of seized marijuana samples had contaminants like mold, lead, or bacteria. Other tests showed many samples didn’t even contain real marijuana, with some having dangerous synthetic substances.
Despite the risks, more people are turning to online sources. A survey found that while friends and dealers remain common suppliers, online sales—especially through QR codes—are rising, particularly among younger adults.
While law enforcement is aware of the sticker campaign and its connection to drug sales, they’ve made few arrests. Officers in some regions now remove the stickers when they find them and encourage others to do the same. However, police say many of these websites operate from outside the UK, making enforcement difficult.
The proliferation of illicit marijuana sales in the UK underscores the necessity to revisit the country’s drug policies and possibly create a regulated market where companies similar to Trulieve Cannabis (CNX: TRUL) (OTCQX: TCNNF) can operate legally and have their products meet the set standards prior to market entry.
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