Today’s cannabis market is experiencing significant growth in and demand for product diversity. At the same time, producers want reliable and stable plant varieties to ensure their products provide consistent quality. Advancements in breeding programs, artificial selection, genetics optimization and data analytics are helping cannabis producers meet both needs.
Innovative new techniques are making it possible to achieve diversity and consistency. Producers are now able to engineer and cultivate a base product that is perfectly aligned with the specific goals and objectives of cannabis organizations throughout the industry.
Breeding programs begin with the development of a product profile. Several desired characteristics are identified and translated into goals for the final product. Next, generations are advanced and pedigrees with genetic variation are created.
In essence, breeding goals define what characteristics products should include and genetic variation defines how the organization will achieve those characteristics. It is then the breeder’s job to prepare and cultivate plant populations with the appropriate genetic makeup to produce the desired varieties.
Although artificial selection has been a common practice in farming for hundreds of years, there has been relatively little attention paid to genetic variety in the cannabis industry. That is rapidly changing. Today, artificial selection and marker-assisted breeding have enabled producers to customize and optimize the size, smell, color, texture and density of their crops.
The expansion of the medical cannabis market has highlighted the importance of artificial selection. Specific medicinal needs require particular strains of cannabis that produce a variety of outcomes. Artificial selection is making this increasingly possible.
The evolving diversity of cannabis strains is essentially creating a new field within the cannabis industry. Licensed cultivators and researchers are working with product designers to optimize and sometimes clone strains to satisfy requirements of unique use-cases.
There is a wealth of data being generated during this plant breeding process. Software solutions are assisting companies and universities by generating better yields, outcomes and plant resilience. Throughout each stage of the breeding process, from crossing to selections and evaluations, these platforms now provide cultivators and researchers the ability to track and trace data and to achieve specific breeding goals in a more efficient manner.
Breeders and variety testers can now leverage these solutions to load current and historical data, analyze data to uncover insightful trends and patterns, establish and design new breeding trials and fields, and transfer data from the field to the system using mobile applications.
One company taking advantage of these advancements is Pac Roots Cannabis Corp. (CSE: PACR), a cannabis producer committed to delivering the highest quality products by leveraging high-end selectively bred genetics.
The British Columbia cannabis company has partnered with experts at Phenome One, the provider of an intuitive software platform that makes sense of breeding data to help customers like Pac Roots manage their business more effectively. The partnership gives Pac Roots access to the Phenome One database, which houses more than 350 unique cannabis strains that have been carefully field-tested and artificially selected during a research period spanning more than 30 years.
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